Paulo Albuquerque

William  E. Simon Graduate School of Business

Paulo Albuquerque

Assistant Professor of Marketing

Office Address:

William E. Simon Graduate School of Business

University of Rochester,

CS—110R Carol Simon Hall

Rochester, NY 14627

Tel. +1 585 273 3253

paulo.albuquerque@simon.rochester.edu

 

Research Interests:

New product introductions, spatial and temporal diffusion of new brands, demand estimation of durable goods.