Simon Graduate School of Business

University of Rochester

Paulo Albuquerque

Assistant Professor of Marketing

Office Address:

Simon Graduate School of Business

University of Rochester,

Carol Simon Hall 3-110R

Rochester, NY 14627

Tel. +1 585 273 3253

paulo.albuquerque@simon.rochester.edu

 

Research Interests:

New product introductions, spatial and temporal diffusion of brands, demand estimation of durable goods, demand estimation combining multiple market-level data sets.